Challenge

Create an interactive consumer experience focusing mainly on heavier compression, high end lingerie shapewear and foundations while building strong emotional connections.

Steps to Actualization

Oversee successful in-house design, deployments, architecture, code reviews, and upgrades to help keep the website running smoothly and user friendly.

• Content-rich socially-integrated websites and apps with seamless omnichannel experience to increase revenue & transactions.
• All supporting websites are differentiated and designed according to brand's targeted demographic.

Solution

A mobile first approach to design, experience and development with complementing focus on social and digital media to expand consumer demographic while remaining true to existing loyal customers.